Master Xiaohongshu Marketing: The Complete Guide from Scratch

Unlock the secrets to success on one of the world's most influential social commerce platforms. This comprehensive guide is your encyclopedia for Xiaohongshu operations, walking you through every step of building a powerful presence, from your very first post to monetizing your influence.

Key Benefits

Master the Four Pillars of Success:** Learn a complete operational framework covering precise account positioning, traffic-driving content creation, influential "grass-planting" community management, and high-conversion live commerce.

A Complete Roadmap from Novice to Expert:** Follow a clear path from beginner fundamentals to advanced monetization strategies. This book is designed to help you transform your traffic into tangible results, whether you're building a personal brand or a business account.

Unlock the Secrets to Viral Growth:** Discover the proven techniques behind creating viral accounts and becoming a master of private traffic. Get practical, actionable advice on everything from topic planning and title creation to image design and video production.

Learn from an Industry Insider:** Gain invaluable insights from author Ye Long, a renowned new media operator and Xiaohongshu MCN investor. Leverage his extensive, real-world experience across all five key dimensions of platform success.

Essential for Creators and Brands:** Whether you're a blogger, an e-commerce business, a brand advertiser, or an entrepreneur, this book provides the essential knowledge to deepen your engagement, build community, and thrive on the platform.

Key Specs

Author: Ye Long

Notes

Quote: "The Encyclopedia of Xiaohongshu Operations"

Promotion note: Bonus materials and effect files are included with the book.